Privacy Policy

PRIVACY POLICY

Last updated: November 5, 2025

Essence London operates this store and website, including all related information, content, features, tools, products, and services, to provide you with a personalized shopping experience (the “Services”). Essence London is powered by Shopify, which enables us to provide the Services to you. This Privacy Policy explains how we collect, use, and disclose your personal data when you access, use, or make a purchase through the Services, or otherwise interact with us.
In the event of any conflict between our Terms of Service and this Privacy Policy, this Privacy Policy shall prevail with respect to the processing of your personal data.

By accessing or using the Services, you confirm that you have read and understood this Privacy Policy and agree to the practices described herein.


PERSONAL INFORMATION WE COLLECT

“Personal information” means data that identifies, relates to, or can reasonably be linked to you or another individual. It does not include fully anonymized data.

Depending on your interaction with the Services and applicable laws, we may collect:

  • Contact information: name, address, billing and shipping address, phone number, email

  • Financial information: card numbers, banking details, transaction data, payment confirmations

  • Account information: username, password, security questions, preferences

  • Transaction information: items viewed, added to cart, purchased, returned

  • Communications: details provided when contacting customer support

  • Device information: IP address, browser details, device type, network data

  • Usage data: how and when you interact with the Services


SOURCES OF PERSONAL INFORMATION

We may collect your personal information from:

  • Directly from you (forms, purchases, support requests)

  • Automatically through cookies and tracking technologies

  • Service providers that assist us

  • Business partners or third parties


HOW WE USE YOUR PERSONAL INFORMATION

We use your information to:

1. PROVIDE, CUSTOMIZE, AND IMPROVE THE SERVICES
Order processing, account management, payments, returns, product recommendations, and user experience improvements.

2. MARKETING AND ADVERTISING
Sending promotional emails or messages and displaying targeted advertisements based on your interactions (where permitted by law).

3. SECURITY AND FRAUD PREVENTION
Protecting accounts, detecting suspicious activity, and maintaining platform security.

4. CUSTOMER COMMUNICATION
Handling support requests, service notifications, and updates.

5. LEGAL COMPLIANCE
Responding to legal requests, enforcing policies, and protecting rights.


HOW WE SHARE PERSONAL INFORMATION

We may share personal information with:

  • Shopify and service providers (IT, payment processing, fulfillment, analytics)

  • Marketing partners for personalized advertising

  • Affiliates within our corporate structure

  • Legal authorities when required

  • During business transitions (e.g., acquisitions, restructuring)


RELATIONSHIP WITH SHOPIFY

The Services are hosted by Shopify. Shopify may collect and process personal data as part of service operations, including enhanced features that use cross-store analytics.

Shopify acts as an independent data controller for such processing.
More information is available at:
https://www.shopify.com/legal/privacy/customers


THIRD-PARTY LINKS

Our website may contain links to third-party websites. We are not responsible for the privacy or security practices of third-party platforms.
Information shared publicly (e.g., on social media) may be visible to others.


CHILDREN’S DATA

The Services are not intended for children. We do not knowingly collect personal data from minors.
If a minor has provided personal information, please contact us to request deletion.


DATA SECURITY AND RETENTION

We implement reasonable security measures; however, no system is 100% secure.
Personal data is retained only as long as necessary for legal, business, or operational purposes.

Please avoid sending sensitive information through unsecured channels.


YOUR RIGHTS

Depending on applicable laws (including GDPR), you may have the right to:

  • Access your personal information

  • Request deletion

  • Correct inaccuracies

  • Data portability

  • Opt out of marketing communications

We may verify your identity before processing requests.
You will not be discriminated against for exercising your rights.


COMPLAINTS

If you have concerns about how we handle your data, please contact us using the details below.
You may also contact your local data protection authority, where applicable.


INTERNATIONAL DATA TRANSFERS

Your information may be transferred outside your country of residence.
Where required, we use legal safeguards such as Standard Contractual Clauses for EU/UK transfers.


CHANGES TO THIS POLICY

We may update this Privacy Policy periodically.
Updates will be posted on this page with a revised “Last updated” date.


CONTACT

To exercise your rights or ask questions about our data practices, contact us at:

📩 info@essencelondon.com